BREAKING NEWS: Another Reason Why TV Guide’s Oscar Fashion Cover Was A Bad Decision
According to WWD, fewer people seemed interested in the red-carpet fashion the day after. InStyle.com saw Sunday’s unique visitors and page views increase 40 percent and 68 percent, respectively, over last year. But Monday’s numbers declined. Unique visitors fell 27 percent to 174,268, while page views decreased 37 percent to 2.9 million.
Style.com also reported declining unique visitors on Sunday and Monday. The site reported 89,000 uniques (down 7 percent) on Sunday and 128,000 uniques (down 7 percent) on Monday. Page views increased slightly on Monday, to 8.6 million.
Well, if there was little interest in fashion the day following the event, how do you think this cover of TV Guide will do over the weekend?
My prediction: This will be the worst selling issue of TV Guide EVER on the newsstand. Yes, EVER!
P.S. Watch Dirt Starring Courteney Cox this Sunday at 10:00 pm on FX!
