TOUGH YEAR SO FAR FOR CELEBRITY WEEKLIES REPORTS THE NEW YORK POST!
The once hot celebrity weekly category is definitely (beyond) cooling off.
Larry Hackett’s People Magazine is up 5 percent to date, averaging 1.5 million copies on newsstands for the two-month period ended in February, according to ABC’s rapid report expected to be released today. (Where would People be without spending millions of dollars on baby photos?)
According to the NY Post’s Keith Kelly, “US Weekly’s Janice Min has looked a little rattled in the early part of the year. Two of the four issues missed the rate base. ” This is bad news since the mag upped its rate base to 1.9 million at the start of the year.
Sarah Iven’s OK Magazine missed its 900,000 rate base in six out of seven issues. The only issue that was a big seller was the Jamie Lynn Spears cover, with 1.125 million copies sold.
NY Post also reports that Bauer Publishing’s titles “are still reeling.” Richard Spencer’s In Touch Weekly’s “newsstand sales are down 26 percent year to date and the title missed the new lower rate base of 1 million copies three times according to ABC.” Life & Style Weekly, also edited by Richard Spencer, “fell 21 percent at newsstands and missed its rate base four times.”
Strangely, AMI’s titles were left out of this article???
(NY Post)
One Response to “TOUGH YEAR SO FAR FOR CELEBRITY WEEKLIES REPORTS THE NEW YORK POST!”
It’s about time people stopped buying these trashy magazines that do nothing but invade people’s lives and exaggerate everything that happens. A prime example is the Britney Spears Stories. I got sick of seeimg the poor girl on covers of magazines. Even CNN joined in. I mean we are selling our souls for just a few bucks. We don’t care who we destroy in the process. It’s a crappy tribute to humanity that we spend so much time reading this trash. Evolution I believe has reversed and we are now dumbing down. A good way to halt this process is by not supporting gossip magazines. If you like reading, grab a book and let your imagination lead you to extraordinary places where you don’t revel in the shame, insecurities and misshaps of others.