GLOBE’S SAD WINNING COVER FEATURING PAUL NEWMAN
Let me share with you a secret.
The key to success for the tabloids is finding the right photo.
Duh! You know that by now.
And the Globe is a master at doing this.
Don’t get me wrong.
This story is a terribly sad story - but it looks real - especially with the photo of Paul Newman in a wheelchair.
But, it effectively illustrates the cover line.
The added inset of Paul Newman is also a nice touch.
Bottom Line: The glossies can always go to school at the Globe - at least when it comes to finding the right photo for a cover.
Posted by: Mark Pasetsky
