OK! Magazine: Reese Witherspoon Back on Top
Buy OK! Here!
My immediate reactions:
Not the best picture of Reese Witherspoon. (Is she starting to look like Madonna or is that just me?)
What a strange headline?!? (Back on Top)
It appears like this is a trade cover at first glance vs a celebrity weekly. The dek saves it a little but I’m not sure if the main line will grab the average newsstand buyer.
Many readers do like Reese but not so sure how much they care about her relationship with Jake.
Plus…
Reese Witherspoon doesn’t sell like she used to.
I also recall reading all over the place that Reese isn’t ready to get married again.
So, this cover comes out of left field for me.
On the positive side, it’s a positive cover. And it’s the time of the year that readers will reach for good news.
Bottom Line: If shoppers show up on Black Friday, OK will do OK.
UPDATE: A CoverAwards’ reader points out the oops! Ashlee Simpson’s named is spelled incorrectly!

