Britney Spears and Jessica Alba Are Thin! Do You Care?

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Do you think diets sell on the newstand at this time of year?

I’d say so.   Last week we had Us Weekly’s Star’s Diets That Work.  (This cover of L&S looks very inspired by that cover btw.)  Before that was Us Weekly’s Half My Size issue.  Also, last week People released its annual Half Their Size Issue.

Fast forward to today and Life & Style hopes that you still have diet fever!

It’s an interesting move by editor Dan Wakeford to go for this cover. 

Here’s why:

We knew we would see People Magazine feature the Travolta Tragedy.  And, there was no way Us Weekly would do three diet covers in a row.*  

Plus, I have a feeling Dan knows what Richard at In Touch Weekly is up to.  (Just a hunch.)   That would leave only Star and OK! making the odds pretty good that L&S would have the only diet cover.

Overall, the picture of Britney is unreal.  Where did they find that one?  She looks incredible.

The one of Jessica Alba.  Not so good.  She looks fake!  But she’s a good candidate since she did lose 40lbs in three months.   On the other hand, not so many people LOVE Jessica Alba.  She’s never been a big cover seller.

But, in the end, diets sell, sell, sell.  So, L&S could do average if celebrity weekly buyers are not bored to death of this type of cover.

Bottom Line: Lacks creativity.

*UPDATE: Us Weekly DOES have a weight loss cover featuring Jen Aniston.   It’s VERY BAD NEWS FOR L&S.