COVER AIRBRUSHING CONTROVERSY HEATS UP!
Well, it looks like we’ll continue to see covers like this one of Gwyneth Paltrow (I mean look at her FACE!).
“Photoshop abuse is out of control at magazines, partly because celebrities demand protection from exposure to reality and partly because editors live and die by newsstand sales,” reports AdAge.
RICHARD JOHNSON ON WHY PAGESIX.COM FAILED!
Last night at The Atlantic Monthly’s 24/7 Celebrity panel, Richard Johnson, editor of The New York Post’s Page Six, spoke about the recent closure of PageSix.com, reports AdAge.
“Its attempt at a stand-alone website for Page Six failed this week because it joined the online game too late…not because of any drop in demand for celebrity gossip. Demand is definitely still growing, Johnson said. “It’s the Page Six-ification of America.”
AdAge Reports on Dramatic Change in News Biz!
The Project for Excellence in Journalism concludes that the news biz is “undergoing a thorough but still unpredictable rewrite.”
One of the most interesting points in the report is the trend towards micro-reporting. “As news consumption becomes continual, more new effort is put into producing incremental updates, as brief as 40-character e-mails sent from reporters directly to consumers.”
It’s time for OLD media to wake up and embrace this approach not only online but in print as well. There’s no reason that tradional media can’t deliver these types of quick updates as they happen! We’re starting to see it happen from places like the WSJ and NYT, but that’s only a start.
BREAKING NEWS: Mags Continue to Struggle Online
(AdAge)
Nat Ives at AdAge today points out “how many magazine publishers are finding themselves nobodies in the new neighborhood, overshadowed by digital brands like Yahoo, MySpace and Huffington Post.” Check out the scary graph above! So how much of the internet’s growth can magazine brands snare for themselves? Click here for Nat’s complete report.
Attention Frat Boys:
Breaking Boob News: Girls Gone Wild Magazine to Hit Newstands — Can’t get enough of your Girls Gone Wild videos? A new bi-monthly with the same title will be launching April 15th according to Nat Ives at AdAge. (Advertising Age)
