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SARAH JESSICA PARKER’S HUSBAND MATTHEW BRODERICK CAUGHT CHEATING SAYS STAR MAGAZINE

A big part of success on the newsstand is timing - and this is BAD timing.

I personally would not have made this the cover this week.

Who is talking about Sarah Jessica Parker right now?

Even if this story is true, this cover has the potential to tank incredibly on the newsstand.

Besides the timing being off, the photo of SJP is weird. It doesn’t even look like her. And it’s not the right photo for a woman who has just been allegedly cheated on by her husband Matthew Broderick. She should look upset - not sexy.

The word cheating is a bad word for celebrity weekly covers. It doesn’t pass my coffee table test. For example, does middle America want to bring this magazine home and drop it on their coffee table?

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