Um, enjoy your evening.

Inside the current issue of Genre are some helpful text messaging tips for all you!  You know you need them!

Read the rest of this entry »

Well, words can’t really describe this cover.

But I will say that this guy’s body can’t be natural.

Or is he some type of super-human?

What do you think?

BTW - What a difference a month makes for Genre.  Click here to see last month’s “covered-up cover”!

BOULTON IS BI-SEXUAL AND WHO GIVES A SHIT?

Genre’s Editor-in-Chief Neal Boulton loves stirring shit up!

From kissing Jann Wenner in public to going back to his wife to proclaiming that he’s NOT sleeping with his female nanny in Page Six.

“I do think I have annoyed gay folks, even though I have been riskily honest about all of my proclivities, including women,” Boulton, now editor of Genre, told Page Six.

“And I was recently hired as a consultant to re-launch HX…I made major changes there and believe I may have p-ed off some HX people because their spies saw me out with her.”

Is it unusual that an openly bi-sexual man is editing two gay publications?

Boulton thinks not.

“Folks tend to forget there is a ‘B’ in LGBT [lesbian, gay, bisexual, transgender], he tells Page Six, - a ‘B’ that I blatantly acknowledged in my first editor’s letter [in Genre]. In general I don’t care who I p- off.”

I love Boulton’s FUCK YOU attitude and he’s right.  I’ve been impressed with his work with Genre - especially the covers.  He knows the gay male audience and delivers covers that gay men want to read.  Plus, inside the magazine isn’t bad either.

So, if he’s bisexual who cares?

I know a few men who edit magazine’s targeted to women and they’re doing pretty well!   Larry Hackett from People Magazine runs the number one magazine in the country targeted to women.

Bottom line: It’s about knowing the reader, delivering a product that appeals to the reader and ULTIMATELY SELLS ON THE NEWSSTAND.  It’s not about whether you a man, woman, blah, blah, blah….

Is There Something Horribly Wrong with the Left Side of Both of These Men’s Faces?

On the left, Presidential Candidate John McCain.  On the right, America’s hottest gigolo Michael Lucas.  (FYI - Genre hit newsstands first.)  

Since Neal Boulton took over Genre, it’s looking more and more like Men’s Health for Gay Men - and that’s a good thing.  There’s a dramatic photo with strong cover lines.   The yellow logo bounces off the Michael Lucas tag.  The yellow choice provides a striking contrast with the black and white background, which helps the cover stand out on the crowded newsstand.