Mark Pasetsky's Cover Awards

A big part of success on the newsstand is timing - and this is BAD timing.

I personally would not have made this the cover this week.

Who is talking about Sarah Jessica Parker right now?

Even if this story is true, this cover has the potential to tank incredibly on the newsstand.

Besides the timing being off, the photo of SJP is weird. It doesn’t even look like her. And it’s not the right photo for a woman who has just been allegedly cheated on by her husband Matthew Broderick. She should look upset - not sexy.

The word cheating is a bad word for celebrity weekly covers. It doesn’t pass my coffee table test. For example, does middle America want to bring this magazine home and drop it on their coffee table?

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People rolls out its Most Beautful people cover and as you’ve heard Kate Hudson is the winner.

Do you agree?

Did you see the new photo of Halle Berry this weekend?

Well, this would be a perfect weigh-loss cover for one of the celebrity weeklies.

Look for her diet and exercise plan this Wednesday!

Possible Lines:

• How Halle Berry Got Slim So Fast!
• How Halle Berry Lost x lbs in x days (most likely 30-40 lbs in a month)

For complete details and the full list, pick-up Black Entertprise on newsstands NOW!   For now, here are the Top 10:

10) Lawrence Fishburne

9)  Queen Latifah

8)  Martin Lawrence

7)  The Wayans Family

6) Jamie Foxx

5) Halle Berry

4) Denzel Washington

3) Will Smith

2) Shonda Rhimes

1) Can you take one guess who is number one?  The answer is after the jump!

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