Check out our announcement here! Plus, our awesome coverage in WWD & DM News!

Posted by: Mark Pasetsky

The press is all over our innovative new approach to blog advertising.

Check out this piece just published by the WWD!

CHURCHSTATE: Magazine advertisers often bend and blur editorial lines, whether it’s a supplement, special section or “advertorial.” But where, exactly, are the lines on the Internet, assuming there are lines at all? The ground rules are often nonexistent, especially on blogs. And advertisers are scrambling to come up with innovative ways to attract attention, which has led former Life & Style editor in chief Mark Pasetsky, now the editorial director and publisher of Tecktonik Media, to take on a new approach to blog advertising he’s calling “Direct Blog Ads.”

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Earlier today, I announced a new advertising platform called “Direct Blog Ads.”

DM News has written a great piece on the article. Thank you!

Here’s the intro:

Tecktonik Media, a digital media network, has launched a new blog advertising platform called Direct Blog Ads.

Mark Pasetsky, editorial director and publisher of Tecktonik Media, said the impetus behind the launch is a big movement for corporate brands to begin developing editorial content that keeps their sites fresh and that drives people to their sites. To ensure that sites appear high up in natural search listings, companies need to have a blog or real-time content that is being updated daily and is using the keywords they want to optimize, he said.

Click here for the rest of the article!

Posted by: Mark Pasetsky

Yeah, this guy on the cover of Attitude Magazine?

Sam Sparro is 2008’s hottest new pop star who was born in Australia and grew up in L.A., according to the mag and he’s ready to conquer the U.S. market.

Why has he been open about his sexuality from day one?

“I just found it offensive and disrespectful how many people go out of their way to disguise their true identities in the public eye.  Growing up, there weren’t really any good, strong, gay models that weren’t one extreme or the other, so if anyone’s going to be comfortable with who I am then it has to start with me and I just think being honest and open is the only solution.”

For more on today’s biggest gay stars from around the world, visit Tecktonik Media’s hot new site GayQA.com.

(Attitude Magazine)

Check back this afternoon!

BREAKING NEWS:  Tecktonik Media is set to test its new celebrity news and style site.   Stand by for more info.   (Yes, it’s a test!)

Tecktonik Media (which owns CoverAwards) will be announcing a sneak peek of its new Celebrity Style site on Wed. March 12th right here on CoverAwards.com.

According to Tecktonik Media, the new web site will….(sorry, no details yet!)

Tune in next Wed. and find out!

Hi Everyone,

CoverAwards.com has officially launched! 

We look forward to bringing you commentary on the latest in magazine and newspaper covers, website homepages, and media news from around the world. 

Thank you for your feedback during our test period.  Please always feel free to email me at mark@coverawards.com.  After the jump, see our official press release.  Enjoy and have a great day!

Best,

Mark Pasetsky

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