Who will be number one on the newsstand?

It looks like People Magazine will retain that title on the newsstand.

But, there is a bit of a shake-up happening in the category when it comes to newsstand sales, which are a key metric for a magazine’s vitality.

Here’s my prediction for the first half of 2008: (This prediction does not include subscription sales):

1. People Magazine
2. Us Weekly
3. InTouch
4. Star
5. National Enquirer
6. OK!
7. Life & Style
8. Globe
9. TV Guide

The official numbers will be out in about a month. But, I bet these are pretty on target.

Thoughts?

Posted by: Mark Pasetsky

TV Guide gave me a good laugh last night when I saw it on Perez Hilton.

I wonder why CoverAwards wasn’t sent an copy ahead of time? Hmmm.

BTW - I laughed even harder when I saw it up-close.

What a disaster.

Here, in short, is why this cover WILL BE A BIG STINKER ON THE NEWSSTAND:

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Pasetsky’s Cover Critique

With much fanfare, TV Guide announced layoffs and a new top chef. Well, here’s the first issue.

My question is do the editors at TV Guide even watch American Idol?

If they do, they would know that one of these three contestants will be off the show TONIGHT, which means this cover is OUTDATED IMMEDIATELY.

One more thing. “Rock the Vote.” Cliche, Cliche, Cliche.

Oh pardon the interruption but I just received an email with what looks like a transcript from the editorial meeting.* You must read this!

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